We have come a long way from radio to the Internet, but technological advancement is much faster now. We are in such a rush in this world that we hardly have time for anything, especially to meet new people and form valuable connections.
This is why dating apps have become so popular in recent years. People are eager to meet new people. Date apps that meet user needs make a lot of money.
Tinder generated nearly $ 500 million in revenue in three months (April to July 2019). Understandably, many entrepreneurs are trying to break into the online dating market. The purpose of this article is to provide a quick overview of how to create a dating app.
What Is a Dating App, Exactly?
With the push of a button or the swipe of a finger, people can find a potential partner on dating apps. Tinder is the best-known example. However, there are many alternatives, and if you want to learn how to make your dating app, keep reading!
What Do Users Want from Dating Apps?
Countless entrepreneurs want to create dating apps similar to tinder (or, ideally, even better). They often focus on the details and lose sight of the end goal. As with other applications, the first step is to think about what the user wants.
The application must be easy to use, intuitive and accessible. Also, users want cyber security when it comes to online dating. Ensuring user safety and data security should be your top priorities.
What are the Key Features of a Tinder-like App?
The following features should be considered if you want your app to be as good as Tinder.
The application should have a simple login process when it is first started. Users can create a profile using their phone number or Facebook account. This is safe and easy!
Users should be able to write short biographies and upload photos. In their profiles, they often want to mention their preferences and interests.
Tinder is an online dating app that connects people based on their geographic location within a certain radius. Users’ whereabouts are tracked using location services, and new profiles are linked as their location changes.
It is a good idea to include this feature in your next application. Most users want to meet potential partners in their immediate area.
Matchmaking & Swipe
Tinder visitors are shown other profiles after logging in. They slide to decide whether or not to talk to someone. It’s as simple as that – swipe right if you’re interested or left if you’re not.
This works completely anonymously. It would be a coincidence if the profiles you swiped to the right did the same to yours! This is essential functionality if you are creating a Tinder clone app.
If a match is found, a dialog box will appear allowing the two parties to have a private conversation. Your application should have a simple chat interface that includes all the functions of a modern messenger.
By using paid features, users can gain a competitive advantage. They can provide you with a better and more functional experience.
No Ads Mode
Ads can be irritating, but they are a necessary part of almost all forms of media. They are also on Tinder. Some users are willing to pay a higher price in exchange for an ad-free experience.
The ‘boost’ feature in Tinder draws attention to a profile and makes it more visible to other users. It can be attractive to those who want to meet more people.
Unlimited Right Swipes
Users of the accessible version of Tinder, for example, are limited to a certain number of swipes per day. In contrast, those who pay for a premium package get unlimited slides, allowing them to meet more people.
You can like someone once a day on the free version of Tinder. This means you don’t have to wait for the user to come across your profile and slide their finger towards you; they can see you liked them right away and will be asked to reply. The paid version of the app includes five super likes.
This feature allows users to see who has already swiped right on their profile. Only Gold subscribers have access to this feature. These users claim that it saves them time and effort when searching for interesting profiles.
What Is the Business Model for Dating Apps?
Si el producto conecta exitosamente a las personas, el desarrollo de aplicaciones de citas puede ser rentable. Puede utilizar una variedad de estrategias para ganar dinero.
The most basic versions of dating apps are usually free, but users can pay to access more features if they choose. Consider the premium features of Tinder mentioned above.
To stand out in a crowded market, try developing its unique premium features. Why would you be willing to pay more? For example, Tinder may offer subscriptions that allow users to go back and correct mistakes if they slipped left on someone by accident.
Subscriptions can be purchased at various levels. They can be offered on a temporary or permanent basis (for example, monthly plans).
When most users use the free version of the dating app, ads are always a great way to generate income.
Integration – Gifts and Third-Party Services
Mobile app developers can, for example, include a link to an online restaurant portal within the app. When users pair up with someone, they will schedule a date and make a reservation at the closest partner restaurant.
You may want to integrate with gift shops, florists, and other businesses in one dating app.
How to Create a Tinder-like Dating Application?
Tweak the Concept
Don’t just copy and paste an existing application. Consider new additions and twists to the Tinder model. For an improved version, gather all your ideas and broadcast them to various audiences.
Find Your Audience
There are hundreds of other dating apps, so find a way to make yours stand out. Determine who you want to contact and give them unique benefits that no other app can.
Choose Technology Stack
You may have a great idea, but you need to be able to put it into practice. Don’t overlook the importance of enlisting the help of professionals who can help bring your ideas to life.
The following people should most likely be on your team:
- UI/UX designer.
- IOS/Android developer.
- Backend developer.
- Project manager.
- QA engineer.
Build the Feature Set
The core functionality needs to be added to your future dating app, regardless of how you customize it. Using this list of requirements as a starting point, you should be able to:
- Gender variability
- Push notifications
- Swiping & matching
- User-friendly settings
- Third-party affiliated portals
- Work with Design
People will use your app to search for visually appealing images. Ideally, the application should also be visually appealing. You will need a beautiful interface design, formatting and fonts, a logo, swipe, and much more to make your application unique and attractive.
What Should You Expect When Developing a Dating App?
Use analytics to track key performance indicators (KPIs) such as the number of people signing up, active users, and more. To maintain high user satisfaction, implement measures to identify and remove junk accounts. Always be attentive to the reviews of your users.
Don’t be discouraged if you receive negative feedback. There will be users who are only interested in Tinder. They are not the people you are looking for.
How Much Does It Cost?
Building a Tinder platform is a huge undertaking. You will save enough money to implement all the functions and get it up and running. The cost of creating a dating app varies, but is primarily determined by the person you hire.
You will almost certainly need software developers, designers, and marketers. Their prices also differ significantly based on their location. As a rough estimate, you can expect to spend around $ 50,000 to get your app off the ground.
The average time to create a working model for a dating app is about three months. You can find more information about how we help companies scale their operations and bring new products to market in our outsourcing case studies.
Although the market is flooded with dating apps of various designs and mechanics, this is a unique field. This demographic enjoys experimenting with new things by downloading intriguing apps from the App Store or Play Market.
This could be the turning point in your career. Take your time and think about making a dating app using this guide. To attract users to your app, hire a professional development team, and add personal touches to the design.