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6 Ways Technology Has Improved Internal Communications

In virtually all industries, businesses and organizations that consistently thrive are often those whose leaders embrace the various ways technology can improve numerous aspects of their processes and operations.

The specific ways in which companies take advantage of technology can naturally vary on a case-by-case basis. The exact nature of an organization’s work and niche will contribute to the decisions leaders make when choosing which technologies to leverage.

However, there are some general aspects of almost any company’s operations that can be improved with the help of new technology. For example, a proper internal communications strategy is essential at any organization. Effective internal communications solutions can keep everyone on task while also driving higher levels of employee engagement.

Recent technological innovations in the past few years and decades have helped companies in various fields improve their internal communications across teams and departments. The following are just a few examples illustrating how:

SMS Makes Internal Communications Affordable and Simple

There are plenty of apps and programs that are theoretically designed to help team members stay in touch with each other easily. However, some of them are more costly than necessary. Additionally, the learning curve involved in acquainting yourself with new tools can actually render these solutions less valuable than they are meant to be.

Many employers have found that SMS text messaging solutions often represent a stronger alternative to newer apps. This is partially because many workers are already comfortable sending and receiving text messages. Thus, they don’t have to learn any new processes when adapting to an updated internal communications policy.

It’s also not uncommon for SMS-based solutions to be more affordable than other apps and programs. They can therefore allow a company to scale its operations as it grows from a small venture into a thriving enterprise.

Video Conferencing Eliminates the Need for an Office

No company’s internal communications strategy should emphasize only using one particular technology when team members need to coordinate. Yes, SMS-based solutions are helpful, but there are instances when they don’t allow for lengthy discussions.

Traditionally, meetings that required long discussions and/or visual aids would be held in a conference room. That’s no longer necessary. Video conferencing tools have allowed employers to host meetings that offer many of the same benefits as in-person conferences without requiring participants to all share an office.

Of course, many are familiar with the degree to which video conferences became commonplace throughout numerous workforces and companies during the COVID-19 pandemic. However, it’s worth noting that even pre-pandemic, early research was consistently revealing that long-term remote work policies offer numerous benefits to companies. Because of this, many employers that were forced to adopt said policies during the pandemic have indicated they are going to continue embracing them going forward.

Doing so will require addressing some challenges. Although there are many good reasons to allow team members to work remotely, internal communications strategies may need to be adjusted to account for the fact that coworkers won’t always share offices. Using video conferencing tech to replace traditional in-person meetings is one basic way a team leader can modify their approach to hosting meetings with numerous participants while seamlessly allowing their employees to work from dispersed locations.

Using Multiple Devices Allows for On-the-Go Communication

This is another point that highlights the potential benefits of using SMS text messaging and related solutions as part of an overall internal communications strategy. At many different types of companies, along with working remotely, it’s not uncommon for employees to work in the field. They may therefore not always have access to their computers.

They don’t need to in order to remain in contact with other team members throughout a shift. Again, an effective internal communications strategy is one that should involve applying multiple tools and resources to allow for easy and regular communication throughout a workforce. At organizations where employees are often in the field and aren’t able to receive or send messages via desktop computers, they can still keep in touch with their coworkers and supervisors using mobile devices.

SMS-based solutions are ideal for such devices, but they are not the only solutions that employees might use in the field. For example, when an employee is working at a remote job site but needs to send an email whose content would be too lengthy to share in the form of a text message, they can equip their tablet with an external keyboard and use it just as they would use a computer.

Translation Tools Allow for Faster Expansion

The accuracy of digital translation tools is still improving. Not all translation tools serve their intended purpose quite as well as users may like.

That said, it’s worth noting that improvements in artificial intelligence tech and similar innovations have substantially boosted the accuracy of at least some digital translation products in recent years. In response, large and international companies in certain industries have begun using these tools to facilitate easier internal communications among teams and departments whose members may not all share the same native language.

Along with improving internal communications, these tools can also help companies more quickly adapt marketing content for different regions and audiences, reach out to potential job candidates in new markets, and much more. While there’s no substitute for hiring decision-makers who understand the languages and cultures of different peoples an organization may serve or employ, properly using these tools can at least help a business expand its operations more quickly than it otherwise would be able to.

Project Management Tools Ensure Tracking Progress is Simple

An internal communications strategy serves many purposes. One is to help team members working on long-term projects more easily understand the status of said projects.

Many effective internal communications strategies involve using messaging tools in conjunction with project management tools to help all those involved in projects (which may potentially include both employees and clients) track their progress. Instead of making updates manually and redistributing updated project trackers when said updates are made, team leaders can now automate updates, knowing all those who need to be aware of changes will receive alerts letting them know certain milestones have been reached.

This touches on another way in which a strong approach to internal communications that involves using new technology can boost employee engagement. Research has shown that employees tend to be more engaged on-the-job when they feel confident that the work they are doing is genuinely helping an employer achieve critical goals. If employees can more easily check to learn whether their work is moving a project along according to schedule, they can spend less time worrying about the value of their contributions and more time focusing on genuinely productive tasks.

Social Media is Taking the Water Cooler Out of the Office

Employers need to consider a number of factors when developing their social media policies. It’s important that workers’ rights to free expression be respected without allowing employees to brazenly criticize their employers inaccurately or unfairly on social media.

That said, some companies have found that encouraging discussion of their organizations among workers on social media can actually help employees further develop a stronger sense of camaraderie.

Keep all these points in mind if you’re a business owner or team leader. Remember, your internal communications strategy can play a significant role in your odds of succeeding. Using technology in these ways may help you optimize that strategy.

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